80% Organic Growth for Global Ayurveda Brand | Case Study

Client Overview:

One of India’s earliest and most trusted Ayurveda eCommerce brands, with a customer base spanning 170+ countries. The brand offers herbal solutions for lifestyle disorders like high blood pressure, PCOS, and more.

The Challenge:

Over the years, the brand experienced stagnation in its SEO performance. Despite being a pioneer in the space, it was losing organic visibility and market share to newer, aggressively marketed wellness brands.

The Objective:

  • Revive the brand’s organic visibility and engagement

  • Reclaim top positions for competitive health-related keywords

  • Position the brand as a thought leader in the global Ayurveda market

Our SEO Approach:

  • Conducted a full-scale SEO audit to identify on-page, technical, and content gaps

  • Re-optimized legacy content with high-converting keywords and E-E-A-T signals

  • Launched new topic clusters targeting specific lifestyle conditions

  • Implemented structured data for enhanced search appearance

  • Strengthened domain authority through outreach and backlink campaigns

Result:

  • 80% increase in organic traffic within just 9 months
  • 4X improvement in engagement metrics (time on site, bounce rate, session depth)
  • Significant ranking gains for condition-based queries
  • Reclaimed lost positions against newer market entrants
80% Organic Growth for Global Ayurveda Brand Case Study

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